389. Win During Market Shifts: MVAs, Expansion + Lead Generation w/ Michael Steinger

Most firms see market shifts as a threat. Michael Steinger sees them as an opportunity. As founding partner of Steinger, Greene & Feiner, he grew from two people answering phones to a 400+ employee, multi-state operation actively acquiring other firms.

In this episode, he breaks down why MVA cases aren’t going away, how to enter new markets without bleeding cash for years, and why brand matters more than ever—even when you have capital to spend.

You'll learn:

• Why traditional media like television still works, even in a digital age
• How to structure an intake team with bilingual support and chase groups
• What metrics drive expansion decisions and keep office partners accountable in a data-driven firm
• Why PI firm consolidation is accelerating and how to position your firm as a buyer

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