School of Podcasting - Podcast Tips to Plan, Launch, Grow Your Podcast
Pinterest? Really? Repurposing Content To Increase Your Reach and Exposure with Jeff Sieh
Aug 14, 2023
47:22
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Quick takeaways
- Building genuine relationships leads to big guest appearances and sponsorship opportunities, increasing exposure and credibility.
- Using Pinterest as a long-term strategy can drive traffic to your website over time by utilizing eye-catching pins and video content.
Deep dives
The Power of Relationships: How they lead to big guests and sponsors
Jeff C. shares his experience of building relationships that have led to big guest appearances and sponsorship opportunities on his shows. He emphasizes the importance of being genuine and making the show about the guest, leading to stronger connections and increased exposure. Consistency is also a key factor in growing an audience, as it builds trust and establishes a reliable presence. Jeff's advice is to find mentors and model their successful community-building strategies in order to create a long-lasting and engaged audience.
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