Masters of Scale
Remix: Scott Harrison & charity: water, 5 years later
Nov 28, 2023
Scott Harrison, Founder and CEO of charity: water, discusses the evolution of his nonprofit, which has scaled fivefold in five years. He shares transformative lessons learned, including rebranding refugees as customers to empower them. Scott's remarkable journey from nightlife to humanitarianism highlights the emotional challenges of nonprofit work. Innovative fundraising strategies like donating birthdays for clean water showcase the power of community engagement. The podcast emphasizes transparency and co-creation to enhance humanitarian efforts.
30:11
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Quick takeaways
- Visual storytelling and powerful images play a crucial role in engaging donors and supporters for charity: water.
- Charity: water's commitment to radical transparency, with 100% of public donations directly funding clean water projects, resonates with donors and enhances accountability.
Deep dives
The power of storytelling and visual communication
Charity Water founder Scott Harrison discusses the impact of using visual images and storytelling to engage donors and supporters. By sharing powerful photos and stories, Charity Water has been able to generate compassion and inspire action, ultimately leading to increased support for their cause. Harrison emphasizes the importance of showing the human impact of the global water crisis and using various mediums, such as AI-generated images, to create awareness.
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