My First Million

MFM Mini - The Burrito Trick: How I Got My First 20 Customers

7 snips
Jun 27, 2021
This episode dives into the pitfalls of overly ambitious business plans and emphasizes the need for immediate action. The hosts share a clever strategy called the Burrito Trick, where they attract early customers with free burritos in a mall. This fun approach not only engaged teens but also opened doors to classroom presentations. They highlight the importance of seizing opportunities through decisive action, illustrating how taking small steps can lead to significant results in entrepreneurship.
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ADVICE

Avoid Big Plans

  • Avoid big plans, they often lead to procrastination.
  • Instead, prioritize action and iterative progress.
ANECDOTE

The Burrito Trick

  • Shaan Puri's team tested a high school app by offering free burritos for feedback.
  • This direct approach provided valuable insights and early adopters.
ADVICE

Rapid Prototyping

  • Use the one-month, one-week, one-day, one-hour framework.
  • Simplify big ideas into smaller, testable actions.
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