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Mortgage Marketing Radio

How to Buy Help Clients Buy Before They Sell

Feb 26, 2025
33:48

In this conversation, we introduce HomeLight's Buy Before You Sell. They offer a modern bridge loan solution for clients, allowing them to unlock up to $2 million of their home's equity with 0% interest.

By partnering with HomeLight, mortgage loan officers can help clients eliminate home sale contingencies and reduce their debt-to-income ratios, enabling them to make stronger, non-contingent offers on new homes. 

This partnership enhances the services loan officers provide, leading to increased client satisfaction and potentially more closed loans.

Timestamps:

Introducing Buy Before You Sell

15:07

Understanding the Current Market Challenges

18:12

How Buy Before You Sell Works

20:58

Comparing Buy Before You Sell with Competitors

23:58

The Financial Model Behind the Product

20:30

Market Challenges and Education

22:17

Lead Generation Opportunities for Loan Officers

33:46

Connect With Homelight

WHEN YOU’RE READY


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