Artisans & Trade
A&T Talks :: How to Win Clients and Customers
Feb 9, 2022
Guest Jason Guzman, a NY filmmaker, discusses inbound marketing, client acquisition, and unique video content creation strategies. The importance of clear communication with clients and utilizing both inbound and outbound marketing methods for business growth is highlighted.
35:04
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Quick takeaways
- Inbound marketing is crucial for winning clients by building trust through quality content.
- Combining diverse backgrounds in design and education helps create visually compelling stories for businesses.
Deep dives
Flywheel Film: The Journey of a Media Production Company
Flywheel Film, a New York-based media production company founded by Jason Guzman and Phil, emphasizes the importance of combining their diverse backgrounds in design and education to create visually compelling stories for businesses. Their six-year journey showcases their focus on creative work, collaboration with government agencies, startups, ad agencies, and a deep understanding of the media landscape, guiding clients through the full range of video production services.
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