Guest Justin Williams, a serial entrepreneur, shares 9 rules for scaling side hustles. Topics include setting ambitious goals, automating processes, delegating tasks, marketing strategies, optimizing subscriber value, and leveraging time for business growth.
Have a clear intent to grow and scale your side hustle by continuously improving and expanding.
Identify and eliminate tasks that do not contribute significantly to results for streamlined operations.
Automate repetitive tasks and delegate responsibilities to enhance productivity and scalability.
Leverage the concept of velocity of money for accelerated growth through smart investment decisions and reinvestment.
Consistently make incremental improvements in various business aspects to yield compounded growth over time.
Deep dives
Intent is Key to Scaling a Side Hustle
Having a clear intent to grow and scale your side hustle is crucial. By continuously asking how you can improve, automate, and expand, you create a roadmap for growth. Living with intention rather than just reacting to circumstances sets the stage for progress.
Eliminate Inefficiencies to Scale Effectively
Identifying and eliminating tasks or aspects of your business that do not contribute significantly to results is essential for scaling. Streamlining your operations, focusing on high-impact activities, and letting go of less productive tasks free up time and resources for growth.
Automate and Delegate for Efficiency
Automating repetitive tasks and delegating responsibilities can significantly enhance productivity and scalability. By identifying tasks that can be automated or outsourced, you can optimize time management and focus on strategic growth opportunities.
Understanding the Velocity of Money for Growth
The concept of the velocity of money emphasizes the importance of quick returns and reinvestment for accelerated growth. By making smart investment decisions and leveraging returns to further investments, you can amplify your earnings and scale your ventures.
Aggregation of Marginal Gains for Sustainable Growth
Consistently making incremental improvements in various aspects of your business leads to compounded growth over time. Emphasizing continuous progress, learning, and optimization in small increments can yield significant long-term results.
Innovative Marketing Tactic: Leveraging Podcast Players for Promotion
Utilizing podcast platforms for targeted promotion and audience growth can be a highly effective marketing strategy. Negotiating deals with podcast players, exploring podcast swaps, and focusing on increasing listenership through strategic partnerships can drive significant visibility.
Favorite Tool: Google Calendar for Time Management
Utilizing Google Calendar for organizing tasks, setting priorities, and managing time efficiently can enhance productivity. Using it as a second brain to schedule, prioritize, and track progress ensures effective time management and goal achievement.
Recommended Book: 'Procrastinate on Purpose' by Rory Vaden
Exploring the concept of procrastinating on less critical tasks to focus on high-impact activities can lead to improved productivity and results. Applying the principles of Return on Time Invested (ROTI) and strategic time management can enhance effectiveness and goal attainment.
Business Idea Donation: Audio History Lessons or Walking Tours
Creating engaging audio lessons or tours focused on history or educational content can offer valuable insights and entertainment for listeners. Leveraging expert knowledge, engaging voiceovers, and innovative technologies like AI for narration can lead to a unique and profitable content creation venture.
Current Marketing Tactic: Leveraging Podcast Players for Promotion
Utilizing podcast platforms for targeted promotion and audience growth can be a highly effective marketing strategy. Negotiating deals with podcast players, exploring podcast swaps, and focusing on increasing listenership through strategic partnerships can drive significant visibility.
Let's talk about 9 rules to scaling up your side hustle.
We've got a lot of episodes on the zero-to-one part of the equation, but now it's time to go from one to two to ten.
Joining me is Justin Williams, a serial entrepreneur who's done it all—from flipping over a hundred houses a year to scaling and selling an online education business.
