“If you have an opportunity on the line, it’s our responsibility as land investors to close that deal…Violence is the answer sometimes, getting s**t done, making it happen” Clayton Hepler isn’t talking about literal violence here, of course, it’s all about doing what it takes to push a deal across the finish line. Being deeply involved, making the calls, following up, going beyond standard due diligence and more. This guy is the quintessential operator and has built a killer land investing business through attention to detail, accountability to key metrics and data-driven decision-making. He’s downright scientific about getting results from his sales team with daily sales trainings and role playing, weekly call reviews and a strict adherence to measuring those trainings against KPIs.

IN THIS EPISODE:

• Understand what an operator is and what makes a good one
• Why it’s important to be an operator instead of an orchestrator
• Learn the 3 things to have before you get into the land business