The Tom Ferry Podcast Experience

Recession, Tariffs, and Real Estate: Control the Narrative | Tom Ferry Podcast Experience

Apr 10, 2025
David Childers, CEO of Keeping Current Matters, shares powerful insights on the intersection of tariffs and real estate. He discusses how current economic shifts affect consumer confidence and market predictions. The conversation emphasizes the importance of controlling the narrative in real estate communications. Childers highlights effective strategies for real estate professionals to navigate market challenges while advocating for optimism. Listeners will discover why now may be an excellent time to buy or sell despite common fears.
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ADVICE

Control the Narrative

  • Control your mindset and messaging, especially during market shifts.
  • Share positive information with clients; create content, including videos and blog posts.
INSIGHT

Headlines vs. Clarity

  • Headlines often instill fear rather than provide clarity, especially in real estate.
  • The current real estate narrative is being manipulated for attention and often politically skewed.
ADVICE

Buy During Fear

  • The best time to buy is when others are fearful, capitalizing on market downturns.
  • Remember Warren Buffett's advice: "Be greedy when others are fearful, and fearful when others are greedy."
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