Inside Aesthetics Amy Wright - 'The Business of Injecting (Chapter 19)' #312
Episode 312 hosts Amy Wright (Registered Nurse from Melbourne, Australia)
In 'The Business of Injecting' episodes we host injectors and clinic owners to discuss all aspects of the business side of their clinic. We analyse their financial struggles and challenges, difficult decisions, friction points, staffing, hiring, firing and other topics relevant for aesthetic business owners.
0:00 Introduction 0:49 Guest introduction 2:19 Early career & chain clinics 3:57 Lessons from different clinics 5:29 Transition to own practice 8:17 Building a client-focused business 10:48 Starting her own business 11:53 Overcoming fears & first steps 13:33 Growing a team 16:38 Staff & client retention 17:51 Systemizing consultations 19:11 Shadowing & mentorship 22:46 Retention strategies 24:49 Brand building 28:09 Reducing key person risk 31:04 Transitioning out of clinical work 34:55 Training & team development 37:55 Handing over clients 41:23 Team personalities & matching 44:03 Differentiating services 47:23 Client experience focus 49:50 Future plans 53:32 Community & industry support 56:07 Patreon & community resources
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