The Marketing Companion cover image

The Marketing Companion

The Tom Peters interview

Jan 2, 2023
33:13
Tom Peters was named as one of the top 10 business minds of this century and he just published an extraordinary new book. In this interview, he covers some surprising topics with typical boldness:
  • His surprising take on "quiet quitting."
  • "You don't have to like your employees, but you have to love them."
  • Why great speakers act out of a sense of desperation about their message
  • Why "business is community, period."
  • Your job as a leader is to "hire well and promote."
  • Why he is perpetually pissed off
  • Why we need to hire "the quiet ones."
Tom is best-known for his book "In Search of Excellence" and his new book is  "The Compact Guide to Excellence."

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