EO

What I Learned From In Hyper-growing Startups | Troy Malone | EO

Oct 30, 2025
Troy Malone, a seasoned tech executive with a rich history at companies like Evernote and Weebly, shares invaluable insights from his career. He dives into scaling Evernote during explosive user growth, the importance of monetization, and lessons from competing in crowded markets. Troy emphasizes the need for young entrepreneurs to take risks and build networks. He also discusses his transition to Utah for a better quality of life while mentoring founders on navigating international expansions. Discover his passion for developing talent in tech!
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ANECDOTE

From Investor To Builder

  • Troy Malone moved from investor to operator after joining a VC-led acquisition and loved building products.
  • That transition set his career direction toward founding and operating startups.
ANECDOTE

Early Startup Hit By 2008 Crisis

  • Troy built a project-management product for video teams but the 2008 crash forced them to cut growth and focus on profitability.
  • The business survived but he called it a failure that taught product and funding lessons.
ADVICE

Raise Enough Runway Early

  • Raise more capital when you can to give runway through market downturns, even if it means giving up equity.
  • Balance growth and runway to avoid cutting vital expansion when markets tighten.
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