Marketing in the Financial Services World with Carson Group CMO Jud Mackrill

Today's episode features an interview with Jud Mackrill, CMO of the Carson Group. On this episode, Jud talks about marketing in the financial services industry, how theology school prepared him for a career in marketing is best CMO advice and much more. 

3 Takeaways:

 

• There is an emerging frontier of marketing that combines technology with human connection

• Never forget the human in the middle of your business interactions

• Doing brand transformations is one of the most meanigful parts of being a marketer

 

---

Marketing Trends is brought to you by our friends at Salesforce Pardot, B2B marketing automation on the world’s #1 CRM. Are you ready to take your B2B marketing to new heights? With Pardot, marketers can find and nurture leads, close more deals, and maximize ROI. Learn more by heading to www.pardot.com/podcast.

To learn more or subscribe to our weekly newsletter, visit MarketingTrends.com.

This episode is brought to you by Lightricks. 

LTX is the all-in-one creative suite for AI-driven video production; built by Lightricks to take you from idea to final 4K render in one streamlined workspace.

Powered by LTX-2, our next-generation creative engine, LTX lets you move faster, collaborate seamlessly, and deliver studio-quality results without compromise. 

 

Try it today at ltx.studio
 

Mission.org is a media studio producing content alongside world-class clients. Learn more at mission.org.

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.