

How To Grow a Million Dollar Membership Site With YouTube with Jonny May
6 snips Mar 25, 2022
A musician turned entrepreneur shares insights on building a thriving membership site alongside a successful YouTube channel. With over 10,000 active members and 70 million views, he discusses the significance of audience relationships and leveraging YouTube for growth. Key strategies include creating valuable content, repackaging ideas, and leading with your best work. The importance of giving before asking is emphasized as a way to connect authentically. Listeners can gain actionable advice to scale their own digital businesses!
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From Musician to Entrepreneur
- Jonny May started Piano with Jonny with his brother-in-law, initially selling $40 courses.
- A pivotal moment came in 2014 when they made $4,000 in a month, realizing the business potential.
YouTube Growth Strategy
- Create weekly YouTube content tailored to your audience, not just promotional snippets.
- Shift your mindset from hoarding knowledge to generously providing free, valuable content.
Effective Thumbnails
- Use simple thumbnails with minimal text (5-6 words) and compelling imagery.
- Focus on evoking an "I want to" response in viewers with your thumbnails.