The GaryVee Audio Experience Using Storytelling To Add Context To Your Brand | Tea with GaryVee: Clubhouse Edition
Jan 28, 2021
Exploring the magic of storytelling, the discussion delves into how it enhances brand awareness and shapes compelling narratives. Insights are shared on the importance of nurturing genuine client relationships, especially in tech marketing. The conversation also uncovers how rejection can be a motivational tool and highlights the shift towards digital marketing and fractional CMOs. Finally, effective sales funnel management is discussed, emphasizing content creation on platforms like LinkedIn and Clubhouse for better engagement.
AI Snips
Chapters
Transcript
Episode notes
Building Brand vs. Sales
- Focus on creating brand content, not just sales.
- Leverage influencers, TikTok, YouTube pre-roll ads, podcasts, and Clubhouse.
Focus on the "Yeses"
- Don't try to convince people who don't value your expertise.
- Focus on finding clients who appreciate your work.
B2B Marketing Strategies
- B2B SaaS businesses should focus on LinkedIn, Clubhouse, podcasts, and Twitter.
- Avoid general Facebook and Instagram marketing for better results.