Hospitality Daily Podcast How Our Influencer Strategy Made Millions - Isaac French, Experiential Hospitality
Isaac French, founder of Experiential Hospitality, has one of the crazier stories I've heard in hospitality about how he built Live Oak Lake - a 7-cabin landscape hotel in Texas - for $2.3 million in 2022 and sold it for $7 million in 2023.
Isaac credits social media and working with influencers as the biggest factors of this success story - so I wanted to share how exactly he did this with you. In this episode, you'll learn the common misconception most people have with social media, how to leverage your location as an advantage, how Isaac did outreach to influential people on social media and decided who to work with - and ....what he learned through it all.
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Music for this show is produced by Clay Bassford of Bespoke Sound: Music Identity Design for Hospitality Brands