Julianna and Patricia dive into the nuances of personal and professional branding. They discuss the crucial difference between visibility and branding, emphasizing the importance of building a solid foundation and clearly defining one's career goals. Tune in for learning how to outline a comprehensive framework for creating a personal brand, including understanding your audience, using LinkedIn effectively, and the benefits of in-person networking.
We'll talk about:
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00:00 Introduction to Elevated Leadership
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00:32 Understanding Personal and Professional Branding
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01:09 Visibility vs. Branding
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02:49 The Importance of Clarity in Branding
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04:45 Building a Strong Personal Brand
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07:49 Effective Branding Strategies
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12:18 Practical Steps to Create Your Brand
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14:42 Leveraging LinkedIn and In-Person Networking
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21:11 Final Thoughts and Encouragement
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The Uncommon Career Podcast: Transformative Career Coaching & Job Search Strategies