The Digital Marketing Podcast by Exposure Ninja How to Get Qualified B2B Leads Using Content Marketing
Apr 1, 2024
The podcast discusses the importance of quality over quantity in B2B content marketing. It emphasizes the need for personalized and informative content to engage discerning B2B audiences. The chapters explore standing out in B2B marketing through clear positioning and authenticity, strategies for generating B2B leads, and tactics for email marketing, content repurposing, and digital PR campaigns in B2B lead generation.
Chapters
Transcript
Episode notes
1 2 3 4
Intro
00:00 • 6min
Standing Out in B2B Marketing Through Clear Positioning and Authenticity
05:44 • 4min
Strategies for Generating B2B Leads through Content Marketing
09:36 • 8min
Strategies for Email Marketing, Content Repurposing, and Digital PR Campaigns in B2B Lead Generation
17:36 • 10min