The Perfect Close and 7 Deadly Sins of Closing - James Muir

James Muir, the author of The Perfect Close. He's an accidental salesperson. Started out in operations assisting the sales team. He was drafted without knowing how to advance a meeting to the next stage. He created this method as an outcome of his own experience.

Statistically, what happens is no question is asked to advance the sales. 50-90% of sales meetings end without a salesperson asking for any commitment, depending on the industry. This number is way higher than those who ask "incorrectly" - at least they ASK.

What is it in the psychology of sales or people that prevents them from asking for the sale? If salespeople are not comfortable with the method they've been taught - manipulative - they won't do it at all.

Teach them away that is in alignment with their personal values, there is no difficulty asking

Visit puremuir.com - free report - 7 Deadly Sins of Closing

In this episode, James Muir covered:

1. Fear of asking too early or being pushy.

2. Fear of the "No".

Both of these involved in feeling manipulative or moving the process too fast. You need to have an idea of your ideal outcome of the meeting, but you should also have a couple of positive alternatives.

Catch this full episode for more tips and check out James' site - puremuir.com