How Centralizing Revenue Management Enables The Next Wave of Innovation - Dax Cross, Revenue Analytics [Sponsor Bonus]

Jun 27, 2024

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In this special sponsored episode, Dax Cross, CEO of Revenue Analytics, shares insights into the evolution of revenue management in hospitality.

[00:22] - Dax's background and the origins of Revenue Analytics.
[03:21] - Overview of Revenue Analytics.
[04:14] - The benefits of cross-pollination of ideas from different industries.
[05:57] - The transition from a consulting company to a software as a service (SaaS) company.
[07:35] - The size and scope of Revenue Analytics' business in hospitality.
[09:01] - Trends in revenue management today.
[11:20] - The shift towards "above-property" revenue management.
[14:12] - The importance of thinking at a higher level for commercial strategy and how technology can enable this shift.
[17:04] - Challenges in managing data and the importance of synthesizing information for better decision-making.
[21:00] - Insights from enterprise companies that can be applied to midsize hotel groups.
[25:06] - A case study of a midsize hotel group that successfully transitioned to a more automated revenue management system.
[27:57] - The importance of building trust in technology and the role of transparency in system recommendations.
[30:14] - Advice for overwhelmed revenue managers on how to move towards a more strategic approach.
[32:29] - Resources and next steps for listeners interested in learning more.

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Music for this show is produced by Clay Bassford of Bespoke Sound: Music Identity Design for Hospitality Brands