Talking with Jim Penman, the man behind all the Jim's franchises - what does the path of an entrepreneur look like? In this podcast, we meet an Australian entrepreneur who has helped thousands - Jim Penman. Jim shared his unconventional career journey, starting with a doctorate in university and eventually venturing into the business of lawn mowing. He emphasised the key to his success has been the importance of customer service, revealing that the business receives very few complaints and often seeks feedback to improve their services. Jim also highlighted the importance of staying connected with his franchisees and customers, and spends time in their call centre to understand their needs.

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Jim Penman - CEO of Australia's largest franchise. He has helped people build successful lifestyle businesses with over 5,000 franchisees and counting. More about Jim.

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Please note: This is a conversation style podcast - raw and authentic. If you have any questions or who like to be on guest on More 2 Marketing, please⁠ contact us⁠.