How I Built This with Guy Raz

ICYMI... HIBT Lab! Colin and Samir: Colin Rosenblum and Samir Chaudry

Jul 21, 2022

Colin Rosenblum, co-founder of Colin and Samir, dives into the evolution of the creator economy with insightful reflections on their decade-long journey. He shares their transition from producing lacrosse videos to becoming pivotal figures in content creation. The duo discusses the challenges of freelancing, the importance of audience engagement, and strategies for sustainable growth in a rapidly changing landscape. They also highlight the power of long-form content and building meaningful creator connections for success.

38:45

Episode guests

Colin Rosenblum

AI Chapters

Episode notes

Intro

2min

Exploring the Rise of the Creator Economy

3min

From Lacrosse to Content Creation

9min

From Lacrosse to YouTube: A Creator's Leap

5min

Navigating Freelance Challenges

8min

Navigating the Creator Economy: Building a Sustainable Business

4min

Navigating the Creator Economy

8min

The Power of Long-Form Content and Creator Connections

3min

This week on How I Built This Lab, we're throwing it back to our very first Lab episode.

In this episode, Guy sits down with Colin Rosenblum and Samir Chaudry, or better known as YouTubers Colin and Samir—a pair of creators who create content for other creators. (We know, pretty meta.) The creator economy barely existed a decade ago, but has quickly become a multi-billion dollar industry with a massive global reach. Colin and Samir discuss their 10-year business journey, and share insights on how to break into this rapidly-growing industry.

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