Self-Publishing with ALLi

Inspiration: More Money and Meaning — ALLi's Latest Projects for Indie Authors with Orna Ross

Nov 16, 2025
Explore the dynamic balance between creativity and commercial success for indie authors. Discover the launch of a new bookstore aimed at enhancing discoverability and credibility. Learn how to define your own version of success and consider practical steps to align your income with creative goals. Get insights from the Indie Author Income Survey and understand the importance of personal metrics. Orna Ross encourages reflection and planning to ensure you're moving toward what 'enough' means for you.
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INSIGHT

Numbers Are Data Not Judgement

  • Income survey numbers are informational, not a creative verdict on talent or worth.
  • Orna Ross urges authors to define their own 'enough' instead of comparing to others.
INSIGHT

Open Data Corrects Misconceptions

  • Much indie publishing data stays private, creating misinformation about indie achievements.
  • Public surveys like ALLi's help set the record straight and reveal the sector's real reach.
ADVICE

Define 'Enough' And Take One Step

  • Ask yourself what 'enough' looks like for your writing life right now and clarify money and meaning goals.
  • Take one small change this year—like scheduling regular money hours—to move toward that goal.
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