Entrepreneurs on Fire

6 Biggest Mistakes Entrepreneurs Make When Buying Businesses with Elliott Holland: An EOFire Classic from 2021

Jan 5, 2025
Elliott Holland, a business buying expert with a Harvard MBA and 15 years in acquisitions, shares invaluable insights for entrepreneurs navigating business purchases. He warns against falling in love with sellers too quickly and emphasizes the critical role of building rapport in negotiations. Elliott also discusses the importance of timing when engaging advisors and the common pitfalls of becoming emotionally attached to deals. With practical tips on due diligence and legal considerations, he equips listeners with the tools to make smarter investments.
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ADVICE

Avoid Falling in Love Too Quickly

  • Be careful not to fall in love with a business too quickly, similar to dating.
  • Focus on critical aspects and due diligence, not just initial impressions.
ANECDOTE

Client's Costly Infatuation

  • A client fell in love with a business, overlooking underreported earnings and lavish expenses.
  • The client ignored warnings and wasted three weeks on a flawed deal.
ADVICE

Build Rapport, Not Just Audit

  • When analyzing a business for sale, prioritize building rapport with the seller.
  • Avoid acting like an auditor with a checklist, which can hinder relationship building.
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