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CRAFTED.

Asana’s Head of AI on the Profound Ways Work Is Changing | Paige Costello (Head of AI & Co-Head of Product Management at Asana)

May 28, 2024
Paige Costello, head of AI and co-head of product at Asana, discusses the transformative power of AI in the workplace. She highlights how Asana is centralizing AI initiatives to enhance team dynamics and streamline workflows. Paige explains the challenges of integrating AI tools like SmartStatus while maintaining human insight. She shares amusing anecdotes about user research and emphasizes the evolving skills needed in product management in the age of AI. Expect insights on how AI can free up time from mundane tasks for more creative endeavors.
31:38

Episode guests

Podcast summary created with Snipd AI

Quick takeaways

  • Asana's creation of a centralized AI team exemplifies a focused approach to implementing AI for enhanced communication and efficiency across projects.
  • The integration of AI in product management reshapes roles by automating tasks and prompting PMs to prioritize user experience and qualitative feedback.

Deep dives

AI-Powered Status Reports

The introduction of AI-generated status reports at Asana demonstrates how AI can enhance productivity and communication within teams. This feature allows users to draft comprehensive status updates not just for individual projects but also for entire portfolios, detailing progress, blockers, and next steps. By leveraging AI, Asana ensures that updates are high-quality and clear, significantly easing the reporting burden on team members. This capability exemplifies the blend of automation and human oversight, as teams report the percentage of AI involvement in updates to maintain transparency about the nature of the information shared.

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