Masters of Scale Rapid Response: The business of democracy, w/Leadership Now's Daniella Ballou-Aares
Mar 25, 2021
Daniella Ballou-Aares, co-founder and CEO of the Leadership Now Project, shares insights on the critical role of business leaders in shaping American democracy. She emphasizes that companies must engage politically to support democratic values, especially in challenging times. The conversation highlights how businesses can promote election integrity, combat misinformation, and foster inclusive voting practices. Ballou-Aares also discusses the importance of principled leadership amidst polarization and innovative employee initiatives, like the 'Lobatical,' to enhance satisfaction and customer service.
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Business's Pivotal Role in Democracy
- Businesses play a pivotal role in the health of democracies.
- Their engagement can influence whether democracies thrive or fail.
Leadership Now's Mission
- Leadership Now Project was founded to address declining trust in government and recognize business's crucial role.
- They aim to find smarter ways for businesses to engage and fix underlying systemic problems.
Business's Footprint in Politics
- While businesses often aim to appear apolitical, they have a significant presence in Washington through lobbying.
- This existing influence carries a responsibility to actively participate in making the system work.