The Side Hustle Show
642: 50+ Tools and Apps to Work Smarter and Get More Out Of Your Side Hustle
Nov 21, 2024
Nikaela Matthews Okome, host of Side Hustle Pro and champion of Black women entrepreneurs, shares her insights on optimizing side hustles. They dive into over 50 essential tools and apps that enhance productivity, like ConvertKit for email marketing automation and Leadpages for landing pages. Nikaela emphasizes starting scrappy and scaling intelligently, encouraging listeners to embrace user-friendly platforms. She also highlights the power of interactive quizzes to identify ideal side hustles and personalizes engagement strategies for building supportive communities.
01:15:06
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Quick takeaways
- Utilizing platforms like WordPress along with reliable hosting services is essential for establishing a solid online presence for your side hustle.
- Effective email marketing can be achieved through tools like ConvertKit and Leadpages, enhancing audience targeting and list growth significantly.
Deep dives
Website Tools for Side Hustlers
Having a solid website is essential for any side hustle, and WordPress leads the conversation as a powerful platform for building an online presence. The discussion highlights GeneratePress as a lightweight and customizable theme that enhances website performance. Both hosts emphasize the importance of reliable hosting, recommending platforms like WPX and SiteGround for their strong customer support and value for money. Tools like WordPress Theme Detector help users find professional themes, showcasing how many successful side hustlers borrow ideas from existing websites to create their own.
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