As you may have heard, everyone needs ortho. Specifically, many of your adult patients could benefit from some kind of orthodontic treatment. Once you start to see that so much of the pathology we see could be solved or at least improved with some orthodontic intervention, your mind goes to...should I be doing this?

My guest today is Dr. Avi Patel. I first noticed Avi on his entertaining Instagram account. Avi is a clear aligner advocate and he told me about his journey using oral health to promote a clear aligner practice!

Avi's story from New York to Austin, TX (short version: a lot of associateships)
Once you see it, you can't miss the fact that everyone needs ortho.
Because of how companies are marketing, clear aligners have changed the way adult patients see orthodontics.
Patient understand crooked teeth better than any other dental pathology
Orthodontists should LOVE general dentists doing aligners! General dentists doing clear aligners will refer way more ortho to orthodontists!
Compliance and case selection
Comprehensive orthodontics vs. social six
Minimally invasive dentistry = orthodontics
What does Avi NOT want to treat?
How Avi uses social media (short version: it's video, stupid!)

Some links from the show:

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Cosmedent has an amazing fall line up of continuing education! Coming up on September 22nd through the 23rd is our friend Dr. Artie Volker teaching “Composite Power 101!” Dr. Corky Willhite is offering his legendary “Ultimate Esthetics” course! Both courses have lots of hands on exercises and as always they’re limited to 15 people which guarantees lots of individual time with instructors! Don’t miss your chance to learn in the greatest classroom in dentistry with some legendary instructors using the best of materials! Go check it out at verydentalpodcast.com/CEE!

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Our friends at CAD-Ray want you to know that there has never been a better time to get into intraoral scanning! They sell and support all kinds of digital dentistry products from scanners, to printers and even cloud based software! For instance, the Medit i600 itraoral scanner is priced at just about $13,000! And if you didn’t know, CAD-Ray now distributes 3Shape scanners and the amazing Trios 4 wireless just had a $10,000 price cut! It comes in under $25,000. And all these options come with CAD-Ray’s unbeatable support! Go check it out at verydentalpodcast.com/cadray!

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If there is one thing that’s changed the way I look at teeth the most, it’s probably the headlight I use with my loupes. Our friends at Enova make amazing loupes and distribute Zumax dental microscopes, both the best you can buy. But the amazing, weightless and cordless Qubit, Quasar or Quantum headlights (all others are just toys) are the biggest game changer. But be careful…if you try one, you’re going to buy one! Why haven’t you checked out Enova Illumination yet? You can get a killer deal on all things Enova by using the Very Dental link you’ll find at verydentalpodcast.com/Enova!

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Have you been looking at your supply bill lately? Prices are REALLY going up on all the things you use every day in your office. Our friends at Crazy Dental understand and are here to help! Very Dental listeners can get 10% off their orders from Crazy Dental by using coupon code “VERYDENTAL10”! Go check out their amazing catalog and save yourself 10% off of their already amazing prices at verydentalpodcast.com/crazy!

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If you’re looking for a one stop dental marketing solution, then look no further than the Wonderist Agency. Wonderist can help you with branding and a killer website. They’ll design ad campaigns no matter how you want to get your name out there. But maybe most importantly, they’ll show you how your marketing plan is working! They have industry leading analytics that help you understand what works and what doesn’t in your area and they’ll help you spend your marketing dollar in the wisest way possible! Go check out the Wonderist Agency at verydentalpodcast.com/Wonderist!

#150 - 'De tijd dat de wetenschap God dood heeft verklaard is voorbij' (met Rosanne Hertzberger en Stefan Paas)