Agency Forward 075 Nick Bennett: Confidence, Credibility, and the Recognition Engine
Hey everyone, today I'm joined by Nick Bennett.
Nick is a positioning and offer design strategist for solo consultants and micro agencies.
He's the co-founder of Duo, a content and consulting studio helping small service firms go from $20K to $65K/month by standardizing and scaling their offers. He also co-authors mini books and co-hosts the “How Solos Scale” podcast with Erica Schneider.
I wanted to have Nick on because refining offers, messaging, and market access is critical for agency owners who want to scale without sacrificing quality or burning out.
In this episode, we discuss:
- Why audience access matters more than niche
- How to build credibility without underpricing yourself
- The glide path vs. guillotine approach to repositioning
- And more...
You can learn more about Nick on LinkedIn.
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