Do you really know?

Are you spending more on groceries due to stretchflation?

Jul 14, 2025
Explore the sneaky world of stretchflation, where retailers lure in customers with larger quantities while secretly raising prices. Delve into the deceptive tactics like shrinkflation, where product sizes shrink but prices remain the same, and cheapflation, which sacrifices quality for cost. The podcast also raises questions about whether checking the price per kilo is the smartest strategy. Get ready to become a more informed shopper in just under 3 minutes!
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INSIGHT

Stretchflation Tricks Consumers

  • Stretchflation inflates product price more than quantity, cheating consumers.
  • This tactic disguises real cost hikes deeper than shrinkflation and cheapflation did before.
ADVICE

Be Vigilant Shopping

  • Stay alert for sneaky retail tactics like shrinkflation, cheapflation, greedflation, and stretchflation.
  • Adjust your shopping habits to avoid falling victim to these profit-maximizing tricks.
ANECDOTE

French Snack Stretchflation Example

  • A French journalist found a snack's weight rose 10% but price nearly 30%.
  • The package touted "new format" as if it was a benefit, misleading buyers.
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