AI for Business, Marketing & Sales: The AI Hat Podcast

The Human Behind the Algorithm: Amy Landino's Approach to AI-Enhanced Content Creation

28 snips
Jun 21, 2025
Amy Landino, a high-performance personal brand coach and bestselling author, shares her expertise on using AI for content creation while keeping your unique voice intact. She reveals voice preservation techniques and key moments in the workflow where AI can enhance creativity without losing authenticity. Amy discusses how AI can actually amplify your perspective rather than dilute it, making content not only easier to produce but also more engaging. Tune in to learn practical strategies for balancing technology with a personal touch!
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INSIGHT

Stick To Core Authentic Messages

  • Amy Landino highlights that creators will grow tired of their marketing before their audience does.
  • AI helps her stay focused on her authentic core messages consistently over time.
ADVICE

Use AI For Outlines Only

  • Use AI to generate strong outlines, not scripts, to retain your authentic voice.
  • Follow AI-generated guidelines but deliver content in your own style for better human connection.
ADVICE

Leverage Analytics In AI Workflows

  • Upload your YouTube analytics CSV to AI to identify top-performing videos and audience behaviors.
  • Use these insights to replicate success while balancing AI advice with human judgment.
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