The Business of Helping Children Learn with Caitlin Greer Meister of The Greer Meister Group

Jan 17, 2023

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As a life-long teacher, Caitlin knew from a young age that her calling was helping children. So she started tutoring, then that turned into educational consulting. Once the pandemic hit, business exploded as more schools needed her consulting for remote learning. Today, she’s about to take her business nationwide.

In today’s episode, we sit down with Caitlin Meister, founding director of The Greer Meister Group, a New York City based private tutoring and educational consulting practice. She shares tips for helping children learn, how she navigated the rapid growth from the pandemic, what she is most proud of, and so much more.

“Then something really amazing happened because it became bigger than just being about my son, because I started to talk to other parents. And I was helping them figure out how their kids learned best when I realized that this was something I could give to other moms.” - Caitlin Meister

This week on Startups in Stilettos:

Caitlin shares where the idea for The Greer Meister Group came from (1:52)
Caitlin gives tips to help children learn (4:10)
Caitlin explains the hardest part of rapidly growing (9:02)
Caitlin’s top business tool tip (15:06)
What Caitlin is most proud of (16:48)
Caitlin discusses her ideal clients (17:44)
Stephanie and Caitlin discuss scaling and marketing businesses (20:43)

Resources Mentioned:

Our Favorite Quotes:

“Never dismissing them and saying, ‘Oh, you're too young to know the answer to that,’ right? A five year old is not going to be ready for the same answer that a 15 year old might be ready for but there's always a developmentally appropriate way to answer a child's question.” - Caitlin Meister
“The biggest thing that makes it all feel worthwhile is every time another mom tells me that we're changing her family's lives, it doesn't get more fulfilling than that.” - Caitlin Meister
“I mean, that kind of external recognition feels really good. I mean, I'm not gonna, I'm not gonna say that it doesn't. And also, there was a part of me that couldn't really stop and enjoy it and focus on it. Because we were running full steam.” - Caitlin Meister

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