Million Dollar Electrician - Sale to Scale For Home Service Pros

Ep 26 - Stop Charging by the Hour! How to Price for Value & Bigger Sales

6 snips
Feb 13, 2025
Discover how electricians can evolve their service calls into valuable opportunities rather than just transactions. Learn the importance of understanding customer pain points and building lasting relationships that foster loyalty. This podcast shares inspiring transformation stories, including one electrician’s leap from anxiety to substantial financial gains through value-based pricing. Strategies for raising rates without fear, and tips on effective communication around pricing, will empower professionals to showcase their expertise and boost their success.
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ADVICE

Avoid Phone Diagnoses

  • Avoid troubleshooting electrical issues over the phone, as it can lead to frustration and lost time.
  • Instead, visit the site, assess the situation, and offer a range of solutions.
ADVICE

Create Value, Not Commodities

  • Focus on building relationships and understanding client needs instead of rushing to solve the immediate problem.
  • Offer a range of solutions with pros and cons, allowing customers to make informed choices.
ADVICE

Be a Curious Student

  • Approach service calls with curiosity, acting as a student rather than an all-knowing expert.
  • This approach can lead to better customer relationships and uncover additional needs.
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