The Marketer's Journey CONEX S3: How Location Data Can Make or Break Your Business
Feb 25, 2016
31:50
Jeffrey K. Rohrs from Yext and Raj Nijjer from GeoMarketing.com join the Content Pros Podcast this week to share a stunning breakthrough in the industry of location data, how Google is giving more control to business, and why this matters to you.
Special thanks to our sponsors:
In This Episode:
- Why location data should matter to you
- How Yext's recent Google integration has changed the game for your company
- How to align two separate teams to achieve the same vision
- How Google has let you down and you may not even know it
- The importance of a passionate CMO
- How to balance serving your audience and serving your parent company
Resources:
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