StreamTime Sports SHOW ME THE MONEY! Why are investors so interested in sports media?
Jul 16, 2025
Delve into the staggering rise of Dream Sports in India and its impact on the fantasy sports market. Explore the challenges Ligue 1 faces with visibility and broadcasting rights as it shifts to a direct-to-consumer model. Discover insights from a recent investment summit, focusing on the significant interest in sports media capital and innovative engagement strategies. The discussion also dives into how data is reshaping content creation and media rights, highlighting both opportunities and challenges in the evolving sports landscape.
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Episode notes
Poor Discoverability Example
- A Chelsea fan struggling to find the semifinal game except on a Spanish channel demonstrates poor discoverability in sports media.
- This reveals challenges in accessing sports content even for passionate fans with multiple subscriptions.
Ligue 1 Broadcast Confusion
- Fans in Yorkshire discuss Ligue 1's broadcast issues and co-ownership problems affecting European competitions.
- They note DAZN's contract termination, highlighting confusion even in DAZN's home market, France.
Ligue 1 D2C Pricing Strategy
- Lowering Ligue 1's direct-to-consumer price aims to attract younger audiences and reduce piracy.
- Success depends on marketing and distribution since relying on content alone no longer guarantees visibility.