In this episode, Cody and Larry discuss the transformative role of education in personal training and coaching. They argue that real value in a session isn’t just in making clients sweaty and sore; instead, it's in equipping them with knowledge and tools that support lasting lifestyle changes. They emphasize that workouts are only a fraction of the impact a coach can have, with the real value stemming from helping clients understand their habits, goals, and decision-making processes. Cody and Larry explore how using a whiteboard can enhance client learning, allowing trainers to visually explain key concepts like stress management, sleep improvement, and mindset shifts. They discuss real-life examples where clients benefited from whiteboard sessions focused on topics such as pain management and behavioral patterns. By guiding clients through personalized lessons on managing their habits and mindset, coaches can help them achieve deeper, long-lasting results. The conversation concludes with Cody encouraging coaches to embrace their role as guides in their clients’ personal development. Rather than simply instructing on exercises, trainers should help clients become more self-sufficient in making healthy choices. This episode is a must-listen for fitness professionals looking to elevate their coaching approach by adding educational and mentorship elements to their sessions. We help coaches build profitable careers by helping clients get out of aches and pains. Apply for a discovery call to see if AL-P is right for you:⁠https://api.leadconnectorhq.com/widget/survey/JvANhoc8rTIUfFBASzCs