ProductLed Podcast Hit Your Revenue Targets Predictably with the Reverse Funnel Scorecard
Aug 6, 2025
Are you drowning in metrics that don't matter? Discover the essential ones that can truly drive growth. A unique tool, the Reverse Funnel Scorecard, reveals your biggest bottlenecks, allowing your team to focus on impactful projects. Learn the difference between strategy and execution problems and why key usage indicators can prevent churn. Plus, practical tips to maximize upgrades in the crucial first week. Say goodbye to guessing what's broken in your funnel and embrace data-driven decision-making!
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Limit Metrics to Essential Few
- Track no more than 10 critical metrics to avoid overwhelming data overload.
- Focus on meaningful metrics that truly indicate business health and progress.
Track Six Key GTM Metrics
- Track these six go-to-market metrics: visitors, signups, setup, first strike, key usage indicators, upgrades, and churn.
- Define 'first strike' as the moment users realize product value, not just superficial clicks.
Execution Trumps Strategy Misconception
- Most founders confuse strategy problems with execution issues.
- Improving execution quality and effectiveness is often the real key to growth.
