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Seller Sessions Amazon FBA and Private Label
Product Packaging - A Comprehensive Guide for Amazon FBA Sellers
Sep 6, 2023
The podcast explores the fascinating world of product packaging, discussing 13 different types including paperboard boxes, OPP bags, shrink wrap, foil-sealed pouch bags, mailer bags, and more. They emphasize the importance of packaging as a differentiation strategy and provide tips on finding a great graphics designer for packaging design.
26:19
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Quick takeaways
- Paperboard boxes are a cost-effective and customizable option for packaging, allowing for the addition of logos and graphics.
- OPP bags are inexpensive and can be customized with inserts or header cards to enhance branding, making them ideal for private label lists.
Deep dives
Different types of packaging: Paperboard box
The paperboard box is a cost-effective and lightweight option for packaging. It can be easily customized into different shapes and structures. The material is made from turning fibrous materials into pulp, and it is compatible with various printing methods, allowing for the addition of logos and graphics.
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