The NTM Growth Marketing Podcast #12 "Balance and Harmony between Fitness and Marketing with Francheska Martinez"

"I think the visibility that I get with a lot of partnerships is probably one of the most important metrics for me right now. But in the past, it's been everything. I think a huge one is also how many people sign up for my free products because I think that's a better measure of visibility and potential leads and potential long-term prospects, as well." - Francheska Martinez

Francheska Martinez is a bodyweight and functional training coach in Austin, Texas. She is an ONNIT Academy, ANIMAL FLOW, and Paid-Free Performance Specialist. Known as FrancheskaFit on social media, she is recognized for her signature flows integrating primal movements, mobility, and dynamic training. She currently balances in-person coaching, an online coaching business, and hosting international retreats. In this interview, Francheska talks about how she got started in the fitness industry and how she shares her day to day journey in the realm of fitness with digital marketing techniques.

Website: https://www.francheskamartinez.com Facebook: https://www.facebook.com/francheskafit/ LinkedIn: https://www.linkedin.com/in/francheskafit/ Instagram: https://www.instagram.com/francheskafit/ YouTube: https://www.youtube.com/c/FrancheskaFit