Unthinkable with Jay Acunzo Slingshot: The Cooper Review [Creativity Series #9]
May 16, 2016
Sarah Cooper, a comedic writer known for paroding business culture, discusses her journey from acting to Google to pursuing her writing career. She talks about finding creative freedom, meeting audience expectations, and the struggle for authenticity. She shares her drive for constant improvement and determination to beat her own best.
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Big Audiences Don't Guarantee Freedom
- Many creators believe a larger audience automatically grants creative freedom.
- Jay and Sarah note that audiences often bring new pressures, complicating the freedom creators expect.
Leaving Google To Test A Side Project
- Sarah Cooper left Google to pursue comedy and launched The Cooper Review as a side project.
- Her blog, videos, and standup steadily built an audience that led to a book deal.
One Viral Post Changed Trajectory
- Her viral post "10 Tricks to Appear Smart in Meetings" got over two million views and became a discovery gateway.
- That post accelerated writing, video work, and audience growth that led to literary interest.