Amplify, Not Optimize: Dave Malouf Returns to Rosenfeld Review

Our closing keynoter at DesignOps 2019, Dave Malouf a veteran design leader, strategist, facilitator, researcher, and educator who has worked with some of the largest and fastest growing organizations globally. He was also one of the creators of the very first DesignOps Summit in 2017. Hear from him about the evolution of DesignOps, and his belief that we need a new framework that emphasizes the topline—the creation of value—over bottomline fixation on resource optimization. This new framing is at the root of DesignOps framework that Dave Malouf will share in his closing keynote. Get a taste of what’s in store for Dave’s keynote “Amplify, Not Optimize” at this year’s DesignOps Summit in New York City, October 23-25. • Hear from Dave in his past appearance on Rosenfeld Review: https://soundcloud.com/rosenfeld-media/malouf-podcast • Follow Dave on Twitter: www.twitter.com/daveixd • Dave’s shoutout: Harry Max, upcoming Rosenfeld Media author! Sign up for updates on his book “Prioritization” https://rosenfeldmedia.com/books/prioritization-book ... AND Kristin Skinner, who has been “a pioneer in putting theory to practice.” •More about DesignOps Summit: https://rosenfeldmedia.com/designopssummit2019/