This Week in Startups

Apple AR headset scoops with Mark Gurman + Campbell Baron: Gen Z startup content creator | E1366

Jan 23, 2022
Mark Gurman, a Bloomberg reporter famous for his Apple insights, dives into the anticipated features and competitive landscape of Apple's AR headset. He discusses its potential impact on iPhone sales, design challenges, and the future of AR technology. Meanwhile, 18-year-old Campbell Baron shares his journey as a Gen Z entrepreneur, revealing how he amassed millions of views on business content before selling his TikTok account. They explore the mindset shifts of Gen Z in content creation and the importance of authenticity and building in public.
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ANECDOTE

Apple Headset Delays

  • Apple's AR/VR headset is real and will happen, but the release date is uncertain.
  • Delays relate to thermal management, as overheating would be dangerous for a face-worn device.
INSIGHT

Apple's Chip Strategy

  • Apple's custom chips initially improved iPad and MacBook battery life and performance.
  • These chips are essential for the development of their augmented reality glasses.
INSIGHT

iPhone's Longevity

  • Initially, the Apple headset will likely require an iPhone, much like the Apple Watch.
  • The iPhone will likely remain for at least a decade, even with advancements in wearable technology.
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