Small Business Pivots

How to Scale a Service Business the Right Way — with Serial Entrepreneur Azgari Lipshy

Dec 17, 2025
Azgari Lipshy, a serial entrepreneur and consultant, shares her insights on scaling service businesses. She reveals why many get stuck at $200K–$300K due to inadequate systems and operations. Azgari emphasizes the importance of training employees over just searching for talent and discusses effective time management strategies. She also explains how to validate business ideas before launching and the significance of using SBA funding for growth. The conversation offers actionable advice for business owners looking to overcome stagnation and achieve sustained success.
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ANECDOTE

Early Launch Mistake

  • Azgari launched her first company at 16 and scaled prematurely by hiring sales before securing production.
  • That early mistake taught her to
ADVICE

Validate Before You Scale

  • Validate your idea before investing by researching market demand and competitors in your area.
  • Build a clear plan and only scale teams after systems and distribution exist.
ADVICE

Use A Launch Timeline

  • Launch with a timeline and an execution plan that breaks tasks into weekly milestones.
  • Use tools like a 120-day Trello board or Gantt chart to prepare pre-launch operations and marketing.
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