In this episode of #TheGTMPack podcast, we interview Jesse Williams, Co-Founder, Operator at Stori based in the Washington DC area.
In this conversation, we dig into:
💡 Why most organizations struggle with messaging & positioning
💡 What messaging & positioning looks like pre-product market fit, versus at the growth/scale-up stage
💡 How to know you have launched the right messaging & positioning
& more!
#b2b #gtm #marketing #productmarketing #messaging #positioning