Creators On Air How to Build a Creator Education Business with John Meese
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Sep 6, 2023 John Meese, author of Always Be Teaching, helps creators turn their wisdom into wealth by building a profitable online education business. Topics include understanding your audience, overcoming imposter syndrome by teaching from experiences, monetizing content in the educational niche, delivering knowledge as insight, and work-life balance.
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Pick One Core Creator Goal
- Decide whether you primarily educate, entertain, or inspire before creating content.
- That choice changes your entire approach and product strategy.
Talk To Real Customers
- Get on the phone and talk to real target customers to validate your idea.
- Find them in forums, groups, or events and ask about their real problems and desired results.
Use Serve Calls For Paid Market Research
- Run paid 'serve calls' where you coach, ask open questions, then offer your flagship product.
- Use those calls to both gather market research and validate sales with wallets, not just words.