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Charley flies solo to cast a wide net, exploring the multiple disciplines necessary for effective and dynamic marketing.
This is a go-to guide for any law-firm owner searching for strategies to broaden their client list and bring the right people through their doors.
Charley lays out the essentials, including:
- Ways identify your ideal client
- Building, and maintaining, a quality list
- Managing non-client communication
- Blending digital with traditional marketing
And more!
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