Grateful to be sitting down with Joshua Dean Church, the founder of Edge Theory Labs, a cold plunge company that is unique in that the tub is portable and can inflate and deflate simply. The tub also can alternate between hot and cold. Josh is also a Wim Hof breathwork instructor and mindset coach
Use the code "JOELEVAN" at checkout @edgetheorylabs if you're interested in getting your own personal cold plunge.
Timeline
4:15 - How Josh got into cold therapy
10:00 - How cold therapy healed old injuries
13:00 - How Edge Theory Labs was created
21:00 - What makes Edge Theory unique compared to other brands
31:00 - The benefits and science behind cold immersion
44:00 - The mammalian dive reflex explained
48:00 - Contrast therapy
51:00 - How the cold makes you present and teaches you to surrender