CFO Bookshelf
Strategy for Real Estate Companies
Aug 14, 2024
Charlie Hewlett, managing director at RCLCO and co-author of a book on strategy for real estate companies, shares valuable insights on integrating strategic planning into real estate. He discusses the critical yet overlooked role of strategic planning and its tailored approaches in managing the cyclical nature of real estate. Topics include the necessity of long-term vision, conducting thorough SWOT analyses, and the importance of core values in organizations. Charlie also addresses current trends and expectations shaping the real estate market as it approaches 2025.
46:58
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Quick takeaways
- Strategic planning is essential for real estate companies, yet often overlooked, necessitating structured approaches to navigate industry-specific challenges.
- The definition of a real estate company is broad, including various entities, necessitating tailored strategic planning across diverse business operations.
Deep dives
The Unique Need for Strategic Planning in Real Estate
Strategic planning in the real estate sector is often overlooked in academic curricula and corporate practices. Charlie Hewitt emphasizes that real estate companies face unique challenges due to the cyclical nature of the industry, which necessitates tailored strategic approaches. His experiences teaching at prestigious universities highlight the rarity of strategic planning being treated as a core topic within real estate education, indicating a gap in knowledge and practice. This lack of focus motivates Hewitt to provide insights through his book, filling a void in educational resources relevant to real estate strategic planning.
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