The Glossy Beauty Podcast
Tweens Talk Beauty
Jul 18, 2024
Three tween girls from New York City discuss their interest in beauty, sharing their skincare routines, favorite products, and beauty influencers. They talk about shopping at stores like Sephora, discuss skincare tools, and share how their moms are involved in their beauty routines.
29:52
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Quick takeaways
- Young tweens are influenced by social media and peers in developing skincare and makeup interests.
- Girls in fourth to seventh grade bond over beauty exploration, trying new products, and sharing beauty knowledge.
Deep dives
Influence from Peers and Social Media
Young girls in fourth to seventh grade express their fascination with the beauty industry, influenced by peers who have established skincare routines and makeup interests. Social media platforms like TikTok play a significant role in shaping their beauty preferences, with creators like Katie Fang and specific content such as 'Get Ready With Me' videos driving their curiosity and product selections.
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