The Masterful Coach cover image

The Masterful Coach

Confidently Define Your Program: Real Experiences from Real Coaches

Dec 6, 2023
45:30

Are you a coach who’s struggling to define and market your program or offer to clients? Are you nervous to set pricing? Unsure how to stand out in a crowded coaching market? So were these coaches…

For this episode, I interviewed three real coaches regarding their real experiences in working with me in Create Your Killer Program. They each generously shared their journeys from uncertainty to confidence in presenting their programs or offers to the world. I’ve now joined with Kris Jones to create another offer, The Program Powerhouse, which takes things even a step further. I want to thank Michelle, Christine and Lydia once more for helping me show others what these two programs can do for coaches. Kris and I are truly grateful.

“We don’t realize how much space is being occupied in our brain with just doubt and uncertainty around something so simple as the program.” – Molly Claire

What You’ll Learn
  • This, not that
  • Step by step and guides
  • Front end versus back end
  • Moving through iterations
  • Gentle and encouraging feedback
  • Uplevel your confidence
  • Impactful bullet points
  • Empowered heart sings

Contact Info and Recommended Resources
  • The Program Powerhouse: Combines the Create Your Killer Program with an offer from Kris Jones.
    • This program is definitely for you if you’re feeling…
      • Unsure of what your offer is and how to talk about it with confidence?
      • Stuck with a sales page that doesn’t do its job of selling for you?
      • Confused about how to price your coaching program at a premium?
      • Frustrated by a crowded market that makes it hard to stand out?
      • Overwhelmed by the flood of advice coming from all directions?



  • Create A Killer Program: Registration will fill up fast so get on the January 2024 waitlist today!
    • This interactive, workshop-style, 6 week Masterclass is what the coaches in this episode did. It teaches you:
    • How the right program can fuel your marketing and sales efforts
    • 3 key ingredients to effective coaching programs
    • How to build a program that will set you apart as an expert


Connect with Michelle Evans, Christine Kaplan and Lydia Bai Michelle Evans

Michelle is a certified life coach who coaches LDS missionary moms. After sending off a missionary in 2016 and having no idea what was happening in her body with her nervous system, Michelle found coaching. This was pivotal in Michelle's decision to help other moms struggling with supporting themselves, and their missionary, when unexpected things happen while their missionary is serving.

michellesevans.com | Instagram | Tiktok

Christine Kaplan

Christine is an ADHD Life Coach who helps Female Entrepreneurs manage their time and their mind so they can have successful careers and enjoy their family.

She was a therapist for over 20 years, and is now a Certified Life and ADHD Life Coach who has worked with hundreds of Teens and Adults to learn how to leverage their ADHD to gain focus, calm their anxiety and achieve their life goals. 

christinekaplancoaching.com | Instagram | Facebook 

Lydia Bai

Lydia is a former Stanford volleyball athlete, recovering investment banker and now-life coach who helps women in tech get the raise and the recognition they deserve.

lydiabai.com | Linkedin

 Connect with Molly Claire

Please help Molly reach even more like-minded individuals! Simply post a review of the podcast on your favorite platform (or two). It is so appreciated.

Apple Podcasts | Google Podcasts | Spotify | iHeart Radio | Amazon Music | RSS

Get the Snipd
podcast app

Unlock the knowledge in podcasts with the podcast player of the future.
App store bannerPlay store banner

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode

Save any
moment

Hear something you like? Tap your headphones to save it with AI-generated key takeaways

Share
& Export

Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode